Packaging Design
From concept to shelf, my packaging designs focuses on crafting visually appealing and functional packaging that resonates with consumers and drives sales.
Full Circle Consumables Collection
Brand // Full Circle Home
Year // 2024
Introducing an all-new family of sustainable, compostable household staples. Trash bags, zipper bags, wraps, papers and other everyday items that turn into earth instead of microplastics.
I spearheaded the redesign of a family of everyday household essentials, transitioning them from an old identity to a more modern and bold aesthetic that would stand on on the retail shelves. The challenge was to maintain brand consistency while highlighting the products' sustainable attributes, such as FSC-certification and BPI compostability. By carefully integrating these certifications into the packaging design, we effectively communicated the brand's commitment to environmental responsibility.
